Role: Art Director
Client: apple
Agency: Media Arts Lab
Client: apple
Agency: Media Arts Lab
Art Direction for @apple using Shot on iPhone photography from the community that grew their instagram by 7M+. The campaign empowered image makers of all levels to create art with the tool they always have on hand, the iPhone. Using filmmaking techniques, we created narratives and moving images from user photos, utilizing stop motion and sound design to tell unconventional stories.
Videos:
Photography: